Marketing analytics : data-driven techniques with Microsoft Excel /

Bibliographic Details
Main Author:	Winston, Wayne L. (Author)
Corporate Author:	ebrary, Inc
Format:	eBook
Language:	English
Published:	Hoboken : John Wiley & Sons, 2014.
Subjects:	Microsoft Excel (Computer file) Marketing research > Data processing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Description based on print version record. Electronic resource.
Physical Description:	1 online resource.
ISBN:	111843935X (electronic bk.) 9781118439357 (electronic bk.)