rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Setting the agenda
    sub title: the mass media and public opinion
  name:
    name part: McCombs, Maxwell E.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Ebook Library
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: mau
    date issued: 2014
    copyright date: 2014
    edition: Second edtion.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (282 pages)
  abstract: Setting the Agenda describes the mass media's significant and sometimes controversial role in determining which topics are at the centre of public attention and action. In this new edition of his comprehensive book, Max McCombs, one of the founding fathers of the agenda-setting tradition of research, extends his previous synthesis of hundreds of studies carried out on this central role of the mass media in the shaping of public opinion. Across the world, the mass media strongly influences how we picture public affairs. In describing this media influence on what we think about and how we think about it.
  table of contents: 1: Influencing Public Opinion; Our pictures of the world; Contemporary empirical evidence; The accumulated evidence; Cause and effect; A new communication landscape; Summing up; 2: Reality and the News; Idiosyncratic pictures; Perspectives on agenda-setting effects; Content versus exposure; Agenda-setting in past centuries; Summing up; 3: The Pictures in our Heads; Pictures of political candidates; Candidate images in national elections; Candidate images in local elections; Media influence on candidate images; Attributes of issues.
  table of contents: Attributes of environmental issues; Media influence on issue attributes; Compelling arguments; A third level of agenda-setting; Attribute agenda-setting and framing; Summing up; 4: Why Agenda-Setting Occurs; Relevance and uncertainty; Occurrence of agenda-setting effects; Relevance; Personal experience with public issues; Individual differences, media use and agenda-setting; Summing up; 5: How Agenda-Setting Works; Evolution of issue agendas; Explaining the transfer of salience; Timeframe for effects; Diversity of salience measures; Summing up; 6: Consequences of Agenda-Setting.
  table of contents: Priming public opinion; Attribute agendas and opinions; Forming opinions; Attitudes, opinions and behaviour; Agenda-setting role of business news; Summing up; 7: Shaping the Media Agenda; The president and the national agenda; Subsidizing the media agenda; Capturing the media agenda; Three election agendas; Media agendas in local elections; Attributes of local issues; Three elements of elections; A broader portrait; Intermedia agenda-setting; Summing up; 8: Mass Communication and Society; Transmission of culture; New agenda-setting arenas; Other cultural agendas; Concepts, domains, and settings.
  table of contents: Continuing evolution of agenda-setting theory; Epilogue: Media Agenda-Setting and Audience Agenda-Melding; Political agenda-melding; Our need for community agenda-melding; Bibliography; Index.
  note: Maxwell McCombs.
  note: Includes bibliographical references and index.
  subject:
    topic: Mass media and public opinion
  subject:
    topic: Mass media
    topic: Social aspects
  subject:
    topic: Mass media
    topic: Political aspects
  subject:
    topic: Public opinion
  subject:
    topic: Mass media
    topic: Research
  subject:
    topic: Mass media
    topic: Social aspects
  subject:
    topic: Mass media and public opinion
  classification: P95.8 .M336 2014eb
  classification: 302.231
  related item:
    title info:
      title: Setting the agenda
    name:
      name part: McCombs, Maxwell E.
    origin info:
      publisher: Cambridge ; Malden, MA : Polity, 2014
      edition: Second edition.
    identifier: (OCoLC)862759059
  identifier: 9780745681085
  identifier: https://ebookcentral.proquest.com/lib/tamucs/detail.action
  record info:
    record content source: EBLCP
    record creation date: 140222
    record change date: 20250816204512.9
    record identifier: in00003445701
    language of cataloging:
      language term: eng