Perspectives on marketing information /

Bibliographic Details
Main Author:	Hopkins, David S., 1921-
Other Authors:	Licht, Barbara T.
Format:	Book
Language:	English
Published:	New York : Conference Board, 1977.
Series:	Information bulletin (Conference Board) ; no. 24.
Subjects:	Marketing research. Marketing research > Data processing.

Description
Physical Description:	15 pages ; 28 cm.