The marketing experience /

Bibliographic Details
Main Author:	Rice, William E.
Other Authors:	Smith, Theodore F.
Format:	Book
Language:	English
Published:	Hinsdale, Ill. : Dryden Press, [1980]
Subjects:	Marketing > Problems, exercises, etc. Marketing > Management > Problems, exercises, etc.

Description
Physical Description:	288 pages : illustrations ; 28 cm.
ISBN:	0030514010