Managing the Olympics /
The Olympics Games are the biggest and most significant mega-sport event in the world. Planning and then staging the Olympic Games is a highly complex task which is exasperated by the fact that the Games are continually moving and not held consecutively in the same city. This means that start-up kno...
| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Palgrave Macmillan,
2013.
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| Subjects: |
Table of Contents:
- 1. The Olympic Games: Managerial and Strategic Dimensions; Stephen Frawley and Daryl Adair
- 2. Olympic GamesStakeholder Governance and Management; Milena parent
- 3. Information, Knowledge and the Organization of the Olympic Games; Sue Halbwirth and Kristine Toohey
- 4. Managing Legacy; Richard Cashman and John Horne
- 5. Managing Sport Participation Legacy at the Olympic Games; Stephen Frawley, Kristine Toohey and A. J. Veal
- 6. Managing Sport at the Olympic Games; Stephen Frawley, Kristine Toohey, Tracy Taylor and Dwight Zakus
- 7. Managing Olympic Venues; Simon Darcy and Tracy Taylor
- 8. Managing Transport during the Olympic Games; Eva Kassens-Noor
- 9. Broadcasting the Olympics; Harry-Arne Solberg and Chris Gratton
- 10. Investigating Olympic Sponsorship: A Contemporary Review of Selected Activation and Achievement; Rick Burton
- 11. Olympic Ceremonial, Protocol and Symbolism; Daryl Adair
- 12. Managing the Games: Prospects for the Future; Daryl Adair and Stephen Frawley.