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Global television : co-producing culture /

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Bibliographic Details
Main Author: Selznick, Barbara J., 1970-
Format: eBook
Language:English
Published: Philadelphia : Temple University Press, 2008.
Subjects:
Americanization.
Globalization > Social aspects.
Television broadcasting > Influence.
Television broadcasting > Social aspects.
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Introduction : McTelevision in the global village
  • History without nation : global fiction
  • Clear, strong brands : British television as a marketing tool
  • The three C's : children, citizenship and co-production
  • Global truths : documentaries for the world
  • Conclusion : tranculturation or the expansion of modern capitalism.