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Television and Radio Rating Services.

Explains the measurement and reporting of television and radio ratings and shares by corporations providing market and audience research services.

Bibliographic Details
Corporate Authors: Library of Congress. Congressional Research Service, ProQuest (Firm)
Format: eBook
Language:English
Published: [Place of publication not identified] : [publisher not identified], 1996.
Series:U.S. Congressional Research.
Subjects:
Radio.
Surveys.
Television.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:Explains the measurement and reporting of television and radio ratings and shares by corporations providing market and audience research services.
Item Description:Record is based on bibliographic data in ProQuest U.S. Congressional Research Digital Collection (last viewed July 2010). Reuse except for individual research requires license from ProQuest, LLC.
CRS Report.
Electronic resource.
Physical Description:1 online resource.