The production of modernization : Daniel Lerner, mass media, and the passing of traditional society /

Bibliographic Details
Main Author: Shah, Hemant, 1957-
Format: eBook
Language:English
Published: Philadelphia : Temple University Press, 2011.
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Introduction: the rise of modernization theory
  • Lerner at the psychological warfare division: propaganda and the effectiveness of mass media
  • Lerner at Stanford: tools of the social science trade
  • Lerner at Columbia: the voice of America's Turkey studies
  • Lerner at MIT: the key elements of passing of traditional society
  • After passing of traditional society: the persistence and meaning of "Lerner".