FTC staff report : self-regulatory principles for online behavioral advertising.

This report is a component of an ongoing process to examine behavioral advertising that involves the FTC, industry, consumer and privacy organizations, and individual consumers.

Bibliographic Details
Corporate Author:	United States. Federal Trade Commission
Format:	Government Document eBook
Language:	English
Published:	[Washington, D.C.] : Federal Trade Commission, 2009.
Series:	Federal Trade Commission staff reports.
Subjects:	Advertising > Psychological aspects. Marketing > Psychological aspects. Advertising laws > United States. Consumer behavior > United States. Internet advertising > United States. Consumer protection > United States. Advertising > Self-regulation > United States.
Online Access:	https://purl.fdlp.gov/GPO/gpo36797

Description
Summary:	This report is a component of an ongoing process to examine behavioral advertising that involves the FTC, industry, consumer and privacy organizations, and individual consumers.
Item Description:	Title from title screen (viewed Feb. 27, 2009). "February 2009." Preserved in the OCLC Digital Archive. Harvested from http://www.ftc.gov/os/2009/02/P085400behavadreport.pdf on Mar. 16, 2010. Electronic resource.
Physical Description:	1 online resource (iv, 48 pages) : illustrations
Format:	Mode of access: World Wide Web. System requirements: Adobe Acrobat Reader.
Bibliography:	Includes bibliographical references.