Sourcebook on corporate image and corporate advocacy advertising /
| Corporate Authors: | ProQuest (Firm), United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Administrative Practice and Procedure |
|---|---|
| Format: | Government Document eBook |
| Language: | English |
| Published: |
Washington, D.C. :
U.S. Govt. Print. Off,
1978.
|
| Series: | U.S. Congressional Research.
|
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
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