Cover Image

The retail value proposition : crafting unique experiences at compelling prices /

Bibliographic Details
Main Author: Murray, Kyle B. (Kyle Bayne), 1973-
Format: Book
Language:English
Published: Toronto ; Buffalo : University of Toronto Press, [2013]
Subjects:
Retail trade.
Marketing.
Description
Physical Description:xvii, 225 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9781442643635 (hbk.)
1442643633