Hollywood stardom /
"By integrating star studies and film industry studies, Hollywood Stardom reveals the inextricable bonds between culture and commerce in contemporary notions of film stardom. Integrates the traditions of star studies and industry studies to establish an original and innovative mode of analysis...
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| Format: | eBook |
| Language: | English |
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Chichester, West Sussex ; Malden, MA :
Wiley-Blackwell,
2013.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | "By integrating star studies and film industry studies, Hollywood Stardom reveals the inextricable bonds between culture and commerce in contemporary notions of film stardom. Integrates the traditions of star studies and industry studies to establish an original and innovative mode of analysis whereby the 'star image' is replaced with the 'star brand' Offers the first extensive analysis of stardom in the 'post-studio' era; Combines genre, narrative, acting, and discourse analysis with aspects of marketing theory and the economic analysis of the film market; Draws on an extensive body of research data not previously deployed in film scholarship; A wide range of star examples are explored including George Clooney, Mel Gibson, Tom Cruise, Daniel Day-Lewis, Tom Hanks, Will Smith, and Julia Roberts "-- |
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| Item Description: | Electronic resource. |
| Physical Description: | 1 online resource (viii, 352 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1118321669 (electronic bk.) 9781118321669 (electronic bk.) |