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Essentials of marketing research /

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Bibliographic Details
Other Authors: Hair, Joseph F., Jr., 1944-
Format: Book
Language:English
Published: New York : McGraw-Hill/Irwin, [2013]
Edition:3rd ed.
Subjects:
Marketing research.
Description
Physical Description:xviii, 414 pages : illustrations ; 26 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:9780078028816
0078028817