Research in mass communication : a practical guide /

Bibliographic Details
Main Author:	Poindexter, Paula Maurie
Other Authors:	McCombs, Maxwell E.
Format:	Book
Language:	English
Published:	Boston : Bedford/St. Martin's, [2000]
Subjects:	Mass media > Research > Methodology.
Online Access:	Publisher description Table of contents only

Description
Physical Description:	xxxvii, 451 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references (pages 435-440) and index.
ISBN:	0312191626 9780312191627