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The Routledge companion to digital consumption /

The first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and their parents have been fundamentally affected by the digitization of text, images, sound, objects and signals. They interact socially, play games, shop, read, write, work, listen...

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Bibliographic Details
Other Authors: Belk, Russell W., Llamas, Rosa
Format: Book
Language:English
Published: London ; New York : Routledge, 2013.
Series:Routledge companions in business, management and accounting.
Subjects:
Information technology > Social aspects.
Consumer behavior.
Consumers > Research.

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