Why we buy : the science of shopping /
Revolutionary retail guru Paco Underhill is back with a revised edition of this text on our ever-evolving consumer culture. It is full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets.
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Simon & Schuster Paperbacks,
[2009]
|
| Edition: | Updated and rev. |
| Subjects: | |
| Online Access: | Contributor biographical information Publisher description Sample text Table of contents only |
MARC
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|---|---|---|---|
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| 005 | 20150922114905.0 | ||
| 008 | 100730s2009 nyu 001 0 eng | ||
| 010 | |a 2010483248 | ||
| 020 | |a 9781416595243 | ||
| 020 | |a 1416595244 | ||
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| 100 | 1 | |a Underhill, Paco. | |
| 245 | 1 | 0 | |a Why we buy : |b the science of shopping / |c Paco Underhill. |
| 250 | |a Updated and rev. | ||
| 264 | 1 | |a New York : |b Simon & Schuster Paperbacks, |c [2009] | |
| 264 | 4 | |c ©2009 | |
| 300 | |a xii, 306 pages ; |c 22 cm. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 505 | 0 | |a Instead of Samoa, stores: the science of shopping -- Walk like an Egyptian: the mechanics of shopping -- Men are from Home Depot, women are from Bloomingdale's: the demographics of shopping -- See me, feel me, touch me, buy me: the dynamics of shopping -- Screen savers, jet lag and whirling dervishes: the culture of shopping. | |
| 520 | |a Revolutionary retail guru Paco Underhill is back with a revised edition of this text on our ever-evolving consumer culture. It is full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets. | ||
| 650 | 0 | |a Marketing research. | |
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Shopping. | |
| 856 | 4 | 2 | |3 Contributor biographical information |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html |t 0 |
| 856 | 4 | 2 | |3 Publisher description |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html |t 0 |
| 856 | 4 | 1 | |3 Sample text |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html |t 0 |
| 856 | 4 | 1 | |3 Table of contents only |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html |t 0 |
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