Why we buy : the science of shopping /

Revolutionary retail guru Paco Underhill is back with a revised edition of this text on our ever-evolving consumer culture. It is full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets.

Bibliographic Details
Main Author: Underhill, Paco
Format: Book
Language:English
Published: New York : Simon & Schuster Paperbacks, [2009]
Edition:Updated and rev.
Subjects:
Online Access:Contributor biographical information
Publisher description
Sample text
Table of contents only

MARC

Tag First Indicator Second Indicator Subfields
LEADER 00000cam a2200000 a 4500
001 in00002781814
005 20150922114905.0
008 100730s2009 nyu 001 0 eng
010 |a  2010483248 
020 |a 9781416595243 
020 |a 1416595244 
035 |a (OCoLC)ocn227919534 
040 |a DLC  |c DLC  |d TXA  |d UtOrBLW 
049 |a TXAM 
050 0 0 |a HF5415.2  |b .U53 2009 
082 0 0 |a 658.8/34  |2 21 
100 1 |a Underhill, Paco. 
245 1 0 |a Why we buy :  |b the science of shopping /  |c Paco Underhill. 
250 |a Updated and rev. 
264 1 |a New York :  |b Simon & Schuster Paperbacks,  |c [2009] 
264 4 |c ©2009 
300 |a xii, 306 pages ;  |c 22 cm. 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
500 |a Includes index. 
505 0 |a Instead of Samoa, stores: the science of shopping -- Walk like an Egyptian: the mechanics of shopping -- Men are from Home Depot, women are from Bloomingdale's: the demographics of shopping -- See me, feel me, touch me, buy me: the dynamics of shopping -- Screen savers, jet lag and whirling dervishes: the culture of shopping. 
520 |a Revolutionary retail guru Paco Underhill is back with a revised edition of this text on our ever-evolving consumer culture. It is full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets. 
650 0 |a Marketing research. 
650 0 |a Consumer behavior. 
650 0 |a Shopping. 
856 4 2 |3 Contributor biographical information  |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html  |t 0 
856 4 2 |3 Publisher description  |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html  |t 0 
856 4 1 |3 Sample text  |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html  |t 0 
856 4 1 |3 Table of contents only  |u http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html  |t 0 
948 |a cataloged  |b h  |c 2012/9/13  |d c  |e dmitchel  |f 2:50:40 pm 
994 |a C0  |b TXA 
999 |a MARS 
999 f f |s 14c793ac-c0a9-33ea-b6dd-4cd5d0033fd6  |i 98c4ae70-fae0-3e63-a432-d0139cd424b5  |t 0 
952 f f |p normal  |a Texas A&M University  |b College Station  |c Business Library & Collaboration Commons  |s blcc stk  |d West Campus Library: Stacks  |t 0  |e HF5415.2 .U53 2009  |h Library of Congress classification  |i unmediated -- volume  |m A14838746467 
998 f f |a HF5415.2 .U53 2009  |t 0  |l West Campus Library: Stacks