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timeless principles from America's greatest woman entrepreneur
An updated and revised new edition of a Mary Kay Ash New York Times bestseller. Originally published in 1984, this legendary guide to the leadership wisdom of Mary Kay Ash has been revised, updated, and expanded for the modern business environment and today's entrepreneur. It was Mary Kay's goal in 1963 to build an organization that was guided by the Golden Rule and dedicated to giving women unlimited opportunities for success. She considered caring and kindness to be the building blocks of a highly motivated workforce--and the forty-five year success story that is Mary Kay Inc. has proven herself.
The MARY KAY WAY: Timeless Principles from America's Greatest Woman Entrepreneur; Acknowledgments; Contents; The Mary Kay Way; Editor's Preface; Introduction; Chapter 1: Golden Rule Leadership; Chapter 2: You Build with People; Chapter 3: The Invisible Sign; Chapter 4: Praise People to Success; Chapter 5: The Art of Listening; Chapter 6: Sandwich Every Bit of Criticism between Two Heavy Layers of Praise; Chapter 7: Be a Follow-Through Person; Chapter 8: Enthusiasm ... Moves Mountains!; Chapter 9: The Speed of the Leader Is the Speed of the Gang.
Mary Kay Ash, [Yvonne Pendleton, executive editor].
Hoboken, N.J. : John Wiley & Sons, c2008