Asia-Australia marketing journal.
| New Title: | Australasian marketing journal |
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| Corporate Authors: | , , |
| Format: | Serial |
| Language: | English |
| Published: |
[Caulfield East, Vic.] :
[School of Marketing, David Syme Faculty of Business],
[-1997]
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| Subjects: | |
| Online Availability: |
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| Published: | Print began with: Vol. 1, no. 1 (Jan. 1993); ceased with: Vol. 5, no. 1 (Dec. 1997). |
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| Item Description: | "Aims to provide a forum for academics and industry marketers in the Australasia and Asia Pacific region to exchange the latest ideas and best practices in marketing." Later issues published by: Monash University, Dept. of Marketing, in association with the Australian Marketing Institute. Electronic resource. |
| Publication Frequency: | Annual, 1994-1997 |
| Format: | Mode of access: World Wide Web. |
| ISSN: | 1320-1646 |