Measurement and research methods in international marketing /

Bibliographic Details
Corporate Author: ebrary, Inc
Other Authors: Sarstedt, Marko, Schwaiger, Manfred, Taylor, Charles R.
Format: eBook
Language:English
Published: Bingley, U.K. : Emerald, 2011.
Edition:1st ed.
Series:Advances in international marketing. v. 22.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xi, 239 pages
Bibliography:Includes bibliographical references.
ISSN:1474-7979 ;