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Social marketing casebook /

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Bibliographic Details
Main Author: French, Jeff
Other Authors: Merritt, Rowena, Reynolds, Lucy
Format: Book
Language:English
Published: Los Angeles : SAGE Publications, [2011]
Subjects:
Social marketing > Case studies.
Description
Physical Description:vi, 270 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780857025432 (hbk.)
0857025430 (hbk.)
9780857025449 (pbk.)
0857025449 (pbk.)