rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing plans
    sub title: how to prepare them, how to use them
  name:
    name part: McDonald, Malcolm.
    role:
      role term: creator
  name:
    name part: Wilson, Hugh
    name part: 1962-
  name:
    name part: ebrary, Inc
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: enk
    date issued: 2011
    edition: 7th ed.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: xvi, 573 pages : illustrations (some color)
  note: Malcolm McDonald, Hugh Wilson.
  note: Electronic resource.
  note: Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
  note: Includes bibliographical references and index.
  subject:
    topic: Marketing
    topic: Management
  subject:
    topic: Marketing
    topic: Planning
  classification: HF5415.13 .M255 2011eb
  identifier: 0470669977
  identifier: 9780470669976
  identifier: 9780470670163
  identifier: 2010050393
  identifier: https://ebookcentral.proquest.com/lib/tamucs/detail.action
  record info:
    record content source: CaPaEBR
    record creation date: 101202
    record change date: 20250816210222.6
    record identifier: in00002721086