Cover Image

Consumer behavior : human pursuit of happiness in the world of goods /

Bibliographic Details
Main Author: Avery, Jill
Format: Book
Language:English
Published: Cincinnati : Open Mentis, [2010]
Edition:2nd ed.
Subjects:
Consumer behavior.
Marketing.
Description
Physical Description:xiv, 675 pages, 48 unnumbered pages : illustrations ; 28 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0979133610
9780979133619