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New products management /

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Bibliographic Details
Main Author: Crawford, C. Merle (Charles Merle), 1924-2012
Other Authors: Di Benedetto, C. Anthony
Format: Book
Language:English
Published: New York : McGraw-Hill Irwin, [2010]
Edition:10th ed.
Subjects:
New products > Management.
Description
Physical Description:xvi, 576 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780073404806
0073404802
9780071289238 (pbk.)
0071289232 (pbk.)