Brand success : how the world's top 100 brands thrive and survive /

Bibliographic Details
Main Author:	Haig, Matt
Corporate Author:	ebrary, Inc
Format:	eBook
Language:	English
Published:	London ; Philadelphia : Kogan Page, 2011.
Edition:	2nd ed.
Subjects:	Brand name products > Management. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Revised edition of: Brand royalty : how the world's top 100 brands thrive and survive. 2004. Electronic resource.
Physical Description:	viii, 296 pages
Bibliography:	Includes bibliographical references and index.