Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second life, and blogs /

Bibliographic Details
Other Authors: Wankel, Charles, Marovich, Matthew, Stanaityte, Jurate
Format: Book
Language:English
Published: Charlotte, N.C. : Information Age Publishing, [2010]
Series:Research in management education and development.
Subjects:
Table of Contents:
  • Technologies that bring learners collaboratively together with the world / Charles Wankel
  • Defining interactive social media in an educational context / Aditi Grover and David W. Stewart
  • Teaching and learning with Skype / Alanah Mitchell, Charlie Chen, and B. Dawn Medlin
  • Social media for the MBA professor : a strategy for increasing teacher-student communication and the tactics for implementation / Allen H. Kupetz
  • Applications of social networking in students' life cycle / Vladlena Benson, Fragkiskos Filippaios, and Stephanie Morgan
  • User-generated content in business education / Domen Bajde
  • Facebook "friendship" as educational practice / Eva Ossiansson
  • Using Second life for teaching management of creativity and innovation / Gary Coombs
  • Social media engages online entrepreneurship students / Geoffrey R. Archer and Jo Axe
  • Intersection of regulations, faculty development, and social media : limitations of social media in for-profit online classes / Hamid H. Kazeroony
  • Real lessons in virtual worlds : using virtual world technology to educate and train business students / Natalie T. Wood
  • Uses, challenges, and potential of social media in higher education : evidence from a case study / Suling Zhang, Caroline Flammer, and Xiaolong Yang
  • The use of social media and networks in teaching public administration : perceptions, practices, and concerns / Thomas A. Bryer and Baiyun Chen
  • Social media strategies for the academic department : a three-phase framework / Irvine Clarke III and Theresa B. Flaherty
  • Social media overload : what works best? / Walkyria Goode and Guido Caicedo
  • Curriculum redesign : engaging net generation students through integration of social media in business education / Jeanny Liu and Deborah Olson.