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Marketing intelligent systems using soft computing : managerial and research applications /

Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Casillas, J. (Jorge), Martínez-López, Francisco J. (Francisco José)
Format: eBook
Language:English
Published: Berlin : Springer-Verlag, [2010]
Series:Studies in fuzziness and soft computing ; v. 258.
Subjects:
Artificial intelligence.
Marketing.
Soft computing.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xiii, 473 pages : illustrations
Bibliography:Includes bibliographical references.
ISBN:3642156061 (electronic bk.)
9783642156069 (electronic bk.)
DOI:10.1007/978-3-642-15606-9