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Creating the Nisei market : race and citizenship in Hawaiʻi's Japanese American consumer culture /

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Bibliographic Details
Main Author: Imai, Shiho, 1969-
Format: Book
Language:English
Published: Honolulu : University of Hawaiʻi Press, [2010]
Subjects:
Japanese Americans > Hawaii > Honolulu > Social conditions.
Japanese Americans > Hawaii > Honolulu > Economic conditions.
Japanese Americans > Cultural assimilation > Hawaii > Honolulu.
Consumption (Economics) > Social aspects > Hawaii > Honolulu > History.
Table of Contents:
  • The markers of whiteness
  • Creating the Nisei market
  • Nisei womanhood and the culture of personality
  • Competing visions of Nisei consumer culture
  • The two faces of ethnic business.