Bovril.

Brand new brand thinking : brought to life by 11 experts who do /
Published: (2002)

Branding : a practical guide to planning your strategy /
by: Randall, Geoffrey, 1938-
Published: (2000)

Brand power /
Published: (1994)

Creating brand loyalty : the management of power positioning and really great advertising /
by: Czerniawski, Richard D.
Published: (1999)

Lovemarks : the future beyond brands /
by: Roberts, Kevin, 1949-
Published: (2006)

Designing brand identity : an essential guide for the whole branding team /
by: Wheeler, Alina
Published: (2013)

Lovemarks : the future beyond brands /
by: Roberts, Kevin, 1949-
Published: (2004)

Differentiate or die : [survival in our era of killer competition] /
by: Trout, Jack
Published: (2001)

What's in a name? : advertising and the concept of brands /
by: Jones, John Philip
Published: (1986)

Brands with character /
Published: (2014)

What's in a name? : advertising and the concept of brands /
by: Jones, John Philip
Published: (2003)

Romancing the brand : the power of advertising and how to use it /
by: Martin, David N.
Published: (1989)

The omnipowerful brand : America's #1 brand specialist shares his secrets for catapulting your brand to marketing stardom /
by: Delano, Frank
Published: (1999)

From bricks to clicks : 5 steps to creating a durable online brand /
by: Timacheff, Serge
Published: (2001)

Before the brand : creating the unique DNA of an enduring brand identity /
by: Perry, Alycia
Published: (2003)

Sonic branding : an introduction /
by: Jackson, Daniel M., 1972-
Published: (2003)

Brand sense : build powerful brands through touch, taste, smell, sight and sound /
by: Lindström, Martin, 1970-
Published: (2005)

Brand equity & advertising : advertising's role in building strong brands /
Published: (1993)

The conversation manager : the power of the modern consumer, the end of the traditional advertiser /
by: Van Belleghem, Steven
Published: (2010)

Rigorous magic : communication ideas and their application /
by: Taylor, Jim, 1964-
Published: (2007)

Measuring the effectiveness of image and linkage advertising : the nitty-gritty of maxi-marketing /
by: Woodside, Arch G.
Published: (1996)

Branding in China : the media platforms reaching 1.3 billion consumers.
Published: (2005)

The brains behind great ad campaigns : creative collaboration between copywriters and art directors /
by: Berman, Margo, 1947-
Published: (2009)

Designing brand experiences /
by: Landa, Robin
Published: (2006)

The handbook of brand management /
by: Arnold, David
Published: (1993)

Brand management 101 : 101 lessons learned from real world marketing /
by: Dhar, Mainak
Published: (2007)

Gimme! : the human nature of successful marketing /
by: Hallward, John, 1961-
Published: (2007)

Making the most of your corporate brand /
by: Ind, Nicholas
Published: (1998)

The fall of advertising and the rise of PR /
by: Ries, Al
Published: (2002)

Powerlines : words that sell brands, grip fans, and sometimes change history /
by: Cone, Steve, 1950-
Published: (2008)

Advertising and promotion : communicating brands /
by: Hackley, Christopher E.
Published: (2005)

Advertising and promotion : communicating brands /
by: Hackley, Christopher E.
Published: (2005)

A master class in brand planning : the timeless works of Stephen King /
by: King, Stephen, 1931-2006
Published: (2007)

Mythmaking on Madison Avenue : how advertisers apply the power of myth & symbolism to create leadership brands /
by: Randazzo, Sal
Published: (1993)

Fashion brands : branding style from Armani to Zara /
by: Tungate, Mark, 1967-
Published: (2005)

Advertising media planning : a brand management approach /
by: Kelley, Larry D., 1955-
Published: (2008)