Real-time marketing for business growth : how to use social media, measure marketing, and create a culture of execution /
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
FT Press,
[2010]
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| Physical Description: | xxxii, 372 pages : illustrations ; 26 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780137010103 (pbk. : alk. paper) 0137010109 (pbk. : alk. paper) |