Skålén, P. (2010). Managing service firms: The power of managerial marketing. Routledge.
Chicago Style (17th ed.) CitationSkålén, Per. Managing Service Firms: The Power of Managerial Marketing. New York: Routledge, 2010.
MLA (9th ed.) CitationSkålén, Per. Managing Service Firms: The Power of Managerial Marketing. Routledge, 2010.
Warning: These citations may not always be 100% accurate.