APA (7th ed.) Citation

Kozinets, R. V. (2010). Netnography: Doing ethnographic research online. SAGE.

Chicago Style (17th ed.) Citation

Kozinets, Robert V. Netnography: Doing Ethnographic Research Online. Los Angeles, Calif. ; London: SAGE, 2010.

MLA (9th ed.) Citation

Kozinets, Robert V. Netnography: Doing Ethnographic Research Online. SAGE, 2010.