Desiging with the mind in mind : simple guide to understanding user interface design rules /

Bibliographic Details
Main Author: Johnson, Jeff (Consultant)
Format: Book
Language:English
Published: Amsterdam ; Boston : Morgan Kaufmann Publishers/Elsevier, [2010]
Subjects:
Table of Contents:
  • Perceive what we expect
  • Our vision is optimized to see structure
  • We seek and use visual structure
  • Reading is unnatural
  • Our color vision is limited
  • Our peripheral vision is poor
  • Our attention is limited; our memory is imperfect
  • Limits on attention, shape, thought and action
  • Recognition is easy; recall is hard
  • Learning from experience and performing learned actions are easy; problem solving and calculation are hard
  • Many factors affect learning
  • We have time requirements.