APA (7th ed.) Citation

Kaden, R. J., Linda, G., & Levinson, J. C. (2009). MORE guerrilla marketing research: Asking the right people, the right questions, the right way and effectively using the answers to make more money. Kogan Page Limited.

Chicago Style (17th ed.) Citation

Kaden, Robert J., Gerald Linda, and Jay Conrad Levinson. MORE Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. London ; Philadelphia: Kogan Page Limited, 2009.

MLA (9th ed.) Citation

Kaden, Robert J., et al. MORE Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. Kogan Page Limited, 2009.