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Marketing the populist politician : the demotic democrat /

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Bibliographic Details
Main Author: Busby, Robert
Format: Book
Language:English
Published: Basingstoke [England] ; New York : Palgrave Macmillan, 2009.
Subjects:
Marketing > Political aspects > Great Britain.
Marketing > Political aspects > United States.
Communication in politics > Great Britain.
Communication in politics > United States.
Description
Physical Description:ix, 232 pages ; 22 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780230522275 (alk. paper)
0230522270 (alk. paper)