Beyond the ultimate question : a systematic approach to improve customer loyalty /

Bibliographic Details
Main Author: Hayes, Bob E., 1963-
Format: Book
Language:English
Published: Milwaukee, Wis. : ASQ Quality Press, 2009.
Subjects:
Description
Physical Description:xxxiii, 396 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780873897723 (alk. paper)
0873897722 (alk. paper)