rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: What Americans really want-- really
    sub title: the truth about our hopes, dreams, and fears
  name:
    name part: Luntz, Frank I.
    role:
      role term: creator
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: nyu
    date issued: 2009
    edition: 1st ed.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xxxiv, 302 pages ; 24 cm.
  abstract: The author of the bestselling "Words That Work" examines what Americans say they want, how their actions often contradict those claims, and what that means for businesses.
  note: Frank I. Luntz.
  note: Includes bibliographical references and index.
  subject:
    geographic code: n-us---
  subject:
    topic: Social psychology
    geographic: United States
  subject:
    topic: Consumption (Economics)
    geographic: United States
  subject:
    topic: Public opinion
    geographic: United States
  subject:
    topic: National characteristics, American
  classification: HM1206 .L87 2009
  classification: 306.30973/090511
  identifier: 9781401322816 (alk. paper)
  identifier: 1401322816 (alk. paper)
  identifier: 2009023228
  record info:
    record content source: DLC
    record creation date: 090605
    record change date: 20151111072209.0
    record identifier: in00002519663