E-business and e-commerce management : strategy, implementation and practice /

Bibliographic Details
Main Author: Chaffey, Dave, 1963-
Format: Book
Language:English
Published: Harlow, England ; New York : FT Prentice Hall, 2009.
Edition:4th ed.
Subjects:
Description
Physical Description:xxxii, 764 pages : color illustrations ; 27 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780273719601 (pbk. : alk. paper)
0273719602 (pbk. : alk. paper)