Teen media : Hollywood and the youth market in the digital age /

"This book focuses on the resurgence of the teen/youth market from the late 1990s to the 2000s. Specifically, the book examines the impact of contemporary social, institutional, and technological changes such as the emergence of a teen demographic, increased media conglomeration, and the rise o...

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Bibliographic Details
Main Author:	Wee, Valerie, 1968-
Format:	Book
Language:	English
Published:	Jefferson, N.C. : McFarland & Co., [2010]
Subjects:	Mass media and teenagers > United States. Internet and teenagers > United States. Digital media > Economic aspects > United States. Teenage consumers > United States. Mass media > United States > Marketing. Mass media and culture > United States.

Description
Summary:	"This book focuses on the resurgence of the teen/youth market from the late 1990s to the 2000s. Specifically, the book examines the impact of contemporary social, institutional, and technological changes such as the emergence of a teen demographic, increased media conglomeration, and the rise of digital technologies on the aesthetic traits of contemporary teen-oriented entertainment texts"--Provided by publisher.
Physical Description:	ix, 273 pages ; 23 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	9780786442690 (softcover : alk. paper) 0786442697 (softcover : alk. paper)