Cover Image

Scegliere, comprare : Dinamiche di acquisto in psicologia e neuroscienze /

Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Antonietti, Alessandro, Balconi, Michela
Format: eBook
Language:Italian
Published: Milano ; Berlin : Springer, [2009]
Subjects:
Marketing > Psychological aspects.
Neuromarketing.
Shopping > Psychological aspects.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Includes index.
Physical Description:200 pages : illustrations
ISBN:8847013747
9788847013742
DOI:10.1007/978-88-470-1374-2