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Consumer behavior : buying, having, and being /

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Bibliographic Details
Main Author: Solomon, Michael R.
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Pearson/Prentice Hall, [2009]
Edition:8th ed.
Subjects:
Consumer behavior.
Online Access:Table of contents
Description
Physical Description:xxv, 694 pages : color illustrations ; 29 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:9780136015963
0136015964