Rosso on fund raising : lessons from a master's lifetime experience /

Bibliographic Details
Main Author: Rosso, Henry A., 1917-1999
Format: Book
Language:English
Published: San Francisco : Jossey-Bass Publishers, [1996]
Edition:1st ed.
Series:Jossey-Bass nonprofit sector series.
Subjects:
Online Access:Contributor biographical information
Publisher description
Table of Contents

MARC

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250 |a 1st ed. 
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264 4 |c ©1996 
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490 1 |a The Jossey-Bass nonprofit sector series 
504 |a Includes bibliographical references (pages [179]-180) and index. 
505 0 |a Setting realistic expectations -- Growing a successful fund raising program -- Developing leadership for fund raising -- The art of asking with composure -- It's all about being friends-- Diversifying funding sources -- Classic mistakes and their lessons -- Evaluating fund raising programs and capabilities -- Our heritage -- A blend of art and science -- Language and the gentle art of persuasion -- My start in fund raising -- Stewardship in giving and receiving -- Recollections by one who was there -- A call to service. 
650 0 |a Fund raising. 
830 0 |a Jossey-Bass nonprofit sector series. 
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