APA (7th ed.) Citation

Hair, J. F., Jr. (2008). Essentials of marketing research. McGraw-Hill/Higher Education.

Chicago Style (17th ed.) Citation

Hair, Joseph F., Jr. Essentials of Marketing Research. Boston: McGraw-Hill/Higher Education, 2008.

MLA (9th ed.) Citation

Hair, Joseph F., Jr. Essentials of Marketing Research. McGraw-Hill/Higher Education, 2008.