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Get content, get customers : turn prospects into buyers with content marketing /

Bibliographic Details
Main Author: Pulizzi, Joe
Other Authors: Barrett, Newt
Format: Book
Language:English
Published: New York : McGraw-Hill, [2009]
Subjects:
Target marketing.
Customer services.
Description
Physical Description:xxii, 261 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references (page 247) and index.
ISBN:0071625747 (alk. paper)
9780071625746 (alk. paper)