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International business strategy : rethinking the foundations of global corporate success /

Bibliographic Details
Main Author: Verbeke, Alain
Format: Book
Language:English
Published: Cambridge, UK ; New York : Cambridge University Press, 2009.
Subjects:
International business enterprises > Management.
International business enterprises > Management > Case studies.
Strategic planning.
Strategic planning > Case studies.
Description
Item Description:Includes index.
Physical Description:xxiii, 481 pages ; 26 cm.
ISBN:9780521862585 (hbk.)
0521862582 (hbk.)
9780521681117 (pbk.)
0521681111 (pbk.)