The 85% niche : the power of women of all colors--Latina, Black, Asian /

The rise of the Hispanic market in the United States : challenges, dilemmas, and opportunities for corporate management /
by: Nevaer, Louis E. V.
Published: (2004)

Latino link : building brands online with Hispanic communities and content /
by: Kutchera, Joe
Published: (2011)

Hispanic customers for life : a fresh look at acculturation /
by: Valdés, M. Isabel
Published: (2008)

Hustle : marketing to women in the post-recession world /
by: Ulman, Bonnie W.
Published: (2013)

Ethnic marketing : accepting the challenge of cultural diversity /
by: Pires, Guilherme D.
Published: (2005)

Marketing to Hispanics : a strategic approach to assessing and planning your initiative /
by: Soto, Terry J.
Published: (2006)

Wonder woman : marketing secrets for the trillion-dollar customer /
by: Ellwood, Iain
Published: (2008)

Hispanic marketing : connecting with the new Latino consumer /
by: Korzenny, Felipe
Published: (2012)

Pocketbook power : how to reach the hearts and minds of today's most coveted consumers--women /
by: Kanner, Bernice
Published: (2004)

Segmenting the women's market : using niche marketing to understand and meet the diverse needs of todays most dynamic consumer market /
by: Leeming, E. Janice
Published: (1994)

Business inside out : capturing millions of brand-loyal gay consumers /
by: Witeck, Robert
Published: (2006)

Black is the new green : marketing to affluent African Americans /
by: Burnett, Leonard E., 1964-
Published: (2010)

Latinos, Inc. : the marketing and making of a people /
by: Dávila, Arlene M., 1965-
Published: (2001)

The affluent consumer : marketing and selling the luxury lifestyle /
by: Michman, Ronald D.
Published: (2006)

Trillion-dollar moms : marketing to a new generation of mothers /
by: Bailey, Maria T.
Published: (2005)

Geomarketing : methods and strategies in special martketing /
by: Cliquet, Gérard
Published: (2006)

Handsome dividends : a handbook to demystify the Hispanic market /
by: Nicolau, Siobhan
Published: (1994)

Minority marketing.
Published: (1980)

Multicultural marketing : selling to a diverse America /
by: Rossman, Marlene L.
Published: (1994)

50+ marketing : marketing, communicating, and selling to the over 50s generations /
by: Tréguer, Jean-Paul
Published: (2002)

30 second seduction : how advertisers lure women through flattery, flirtation, and manipulation /
by: Gardner, Andrea
Published: (2008)

Just ask a woman : cracking the code of what women want and how they buy /
by: Quinlan, Mary Lou
Published: (2003)

How cool brands stay hot : branding to generation Y /
by: Bergh, Joeri van den, 1971-
Published: (2011)

How cool brands stay hot : branding to generation y /
by: Bergh, Joeri van den, 1971-
Published: (2013)

Women's market handbook : understanding and reaching today's most powerful consumer group /
by: Nelson, Carol, 1953-
Published: (1994)

Mass affluence : seven new rules of marketing to today's consumer /
by: Nunes, Paul, 1963-
Published: (2004)

Marketing to boomers and beyond : strategies for reaching America's wealthiest market /
by: Wolfe, David B.
Published: (1993)

Successful marketing to U.S. Hispanics and Asians : players, agencies, and media : an American Management Association research report on target marketing.
Published: (1987)

Reaching the Hispanic market effectively : the media, the market, the methods /
by: Guernica, Antonio
Published: (1982)

Multiculturalism : how retailers reposition themselves to address ethnic diversity /
Published: (2007)

Marketing to multi-ethnic consumers /
Published: (2008)

The mature market : a strategic marketing guide to America's fastest growing population segment /
by: Menchin, Robert S.
Published: (1989)

Marketing to an aging population : selected readings /
Published: (1990)

Direct marketing in action : cutting-edge strategies for finding and keeping the best customers /
Published: (2007)

EVEolution : the eight truths of marketing to women /
by: Popcorn, Faith
Published: (2000)

The she spot : why women are the market for changing the world--and how to reach them /
by: Witter, Lisa
Published: (2008)