Market intelligence : building strategic insight /

Bibliographic Details
Main Author:	Jenster, Per V.
Other Authors:	Søilen, Klaus Solberg
Format:	Book
Language:	English
Published:	[Frederiksberg, Denmark] : Copenhagen Business School Press ; 2009.
Edition:	1st ed.
Subjects:	Marketing > Decision making. Marketing > Management.

Description
Physical Description:	240 pages : illustrations ; 23 cm.
Bibliography:	Includes bibliographical references.
ISBN:	9788763002028 8763002027