Cover Image

The brains behind great ad campaigns : creative collaboration between copywriters and art directors /

Bibliographic Details
Main Author: Berman, Margo, 1947-
Other Authors: Blakeman, Robyn, 1958-
Format: Book
Language:English
Published: Lanham, Md. : Rowman & Littlefield Publishers, [2009]
Subjects:
Advertising campaigns.
Brand name products.
Description
Physical Description:x, 240 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780742555501 (cloth : alk. paper)
074255550X (cloth : alk. paper)
9780742555518 (pbk. : alk. paper)
0742555518 (pbk. : alk. paper)