Cover Image

Taming the search-and-switch customer : earning customer loyalty in a compulsion-to-compare world /

Bibliographic Details
Main Author: Griffin, Jill
Format: Book
Language:English
Published: San Francisco : Jossey-Bass, [2009]
Edition:1st ed.
Subjects:
Customer relations.
Customer loyalty.
Customer services.
Description
Physical Description:xiv, 274 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780470345047 (cloth)
0470345047 (cloth)