Griffin, J. (2009). Taming the search-and-switch customer: Earning customer loyalty in a compulsion-to-compare world. Jossey-Bass.
Chicago Style (17th ed.) CitationGriffin, Jill. Taming the Search-and-switch Customer: Earning Customer Loyalty in a Compulsion-to-compare World. San Francisco: Jossey-Bass, 2009.
MLA (9th ed.) CitationGriffin, Jill. Taming the Search-and-switch Customer: Earning Customer Loyalty in a Compulsion-to-compare World. Jossey-Bass, 2009.
Warning: These citations may not always be 100% accurate.