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From concept to consumer : how to turn ideas into money /

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Bibliographic Details
Main Author: Baker, Phil, 1943-
Format: Book
Language:English
Published: Upper Saddle River, N.J. : FT Press, [2009]
Series:A Stewart Emery series book
Subjects:
New products.
Product management.
Description
Item Description:Includes index.
Physical Description:xvi, 175 pages : illustrations, maps ; 24 cm.
ISBN:0137137478 (hbk. : alk. paper)
9780137137473 (hbk. : alk. paper)